Using the Rhetorical Situation for Persuasive Health Communication

This micro-training highlights the rhetorical situation as a key
strategy for effective, persuasive public health communication. By aligning
purpose, audience, genre, and context with clear, accessible language, public
health professionals can effectively engage communities and drive positive
health outcomes.

*Please make sure you’re logged in if you want to receive a course certificate for this micro-training. 

Learning
Objectives: 

By the end of
this training learners will be able to:

• Define
  rhetorical situation
• Identify
  the components of rhetorical situation
• Describe
  how rhetorical situation relates to public health communication
• Apply
  rhetorical situation to public health scenarios to effectively communicate
  with your audience

Format: Self-paced
training

Duration: 
~10 minutes

Arranged
by: Dulce Rodriguez, Instructional Specialist

Subject Matter Experts: Laura
Gronewold, PhD

Target
Audience: Public
Health Professionals including community health workers, doctors, nurses,
social workers, dietitians, and health educators.

Published: June
2025

Disclosures:  The planners,
reviewers, and authors have no declared conflicts of interest.

CE Available: None